eNEWSLINE - Business Education News from AACSB International

Speak Up: The 60-hour Brainstorm That Will Revolutionize the Future of Business Education

August 2014

Millions of exceptional conversations about business and business education are happening every day. Unfortunately, they're usually happening in academic or industry silos—lessening their impact. Imagine how powerful they could be if we could come together to address the future of business education. It's time to share ideas across industries, the academic community and the oceans to spark groundbreaking outcomes.

On September 30–October 2, 2014, Boston University School of Management, in collaboration with IBM and supported by premier sponsors including AACSB, will launch the Business Education Jam: Envisioning the Future. The Jam isn't your typical conference. Over 60 consecutive hours, thousands of people around the world—researchers, scholars, students, thought leaders, and executives—will unite in a unique virtual environment to revolutionize the future of business education. It's an unprecedented event that enables academics to collaborate with industry to prepare for what's coming.

The name 'jam' stems from the tradition of musicians coming together for a jam session, where unprepared music is played and, often, history is made. A jam session is about bouncing ideas, skills, and concepts off your fellow members to ignite an impactful future—just like the Business Education Jam.

Ten content forums provide the initial structure to help participants identify their areas of interest and launch the discussion. VIP guests regarded as recognized and notable leaders in forum topics will enter during a scheduled hour to help activate conversations, elevate the level of discourse, and lend credibility to the discussion.

The Jam website (bu.edu/jam) will have the most up-to-date information about VIP guests, including a schedule of when and where they'll be logging on. This is your chance to flex your intelligence and creativity with some of today's greatest thought-leaders in both academia and business.

Participants can log in from anywhere, at any time. Join a conversation on your morning commute, during your lunch break, or when you get home from work. You'll collaborate with people you might not have met at an in-person conference.

Plus, you're not held to the schedule and location of a conference, workshop, or seminar. And that's because the Jam isn't any one of those things. You won't simply sit in a room and listen to a lecture. A successful Jam needs your active participation to envision a groundbreaking future.

The Jam is a massive free-flowing convergence of ideas, concepts, and collaborations that will act as a launching point to build a more powerful future for business education. What you contribute will have the potential to influence the way the world does business. Get ready to Jam by visiting www.bu.edu/jam.